Icon gives a modern twist to the iconic Ford Bronco. Additionally, The North Face surprises with an unforeseen launch, while Nike unveils James Bond-themed sneakers, along with other new releases.
Each item is meticulously chosen by our editorial team. Should you make a purchase via one of these links, we might receive a commission. Learn more
The realm of products evolves at breakneck speed. Whether it's an electric version of a classic Bronco or a beach-worthy cooler, here are some of the latest must-have releases from brands like Icon, The North Face, and others.
Today in Gear: Your daily digest of key new arrivals, handpicked by our editorial team. Stay updated with additional product releases .
Icon EV Bronco
In Icon's newest model, tradition converges with modernity as they present an electrified version of the iconic Ford Bronco. This rendition utilizes their BR frame equipped with components like Reiger Suspension, Brembo brakes, Currie axles, ARB locking front differential, a limited-slip rear end, and multilink suspension systems. Additionally, the electric powertrain offers up to 440 lb-ft of torque and more than 500 horsepower. Only ten Founder’s Edition models will be manufactured, scheduled for delivery starting in 2025.
The North Face Base Camp Cooler
In an unexpected turn, The North Face is adopting a strategy from Yeti’s lineup for hot weather with the introduction of their new cooler. This soft-sided model closely mirrors the design and style of the Yeti Hopper, boasting a 15-quart volume, "superior insulation," exterior straps for extra gear attachment, carry handles similar to those found on suitcases, and a detachable shoulder strap. It will remain to be determined whether it matches up to the performance benchmarks set by market leaders like Yeti, yet this represents a daring initiative for the company.
Nike Air Max 1 'Big Head Mode'
This unexpected and nostalgic launch sees Nike paying homage to one of the most impactful fictional figures through an incredibly peculiar yet stylish method. The sneaker design draws inspiration from the "GoldenEye" Nintendo 64 video game featuring James Bond, which revolutionized the first-person shooter category. Featuring distinct elements like the game’s characteristic hues and symbols—such as the recognizable health and armor indicators placed on the side—the shoes also showcase a pixelated rendition of the company's emblematic logo. However, all preorder units were quickly snapped up. You might still find them available via secondary marketplaces or possibly see another stock drop sometime soon.
Specialized Turbo Levo 4
The Levo has always been among the top electric mountain bikes available, yet Specialized did not settle as they significantly upgraded this model. Now offered in four configurations, the newest version comes packed with several improvements. A standout feature includes the company’s inaugural frame-integrated storage for e-bikes, offering up to 4.75 hours of extended range thanks to a maximum onboard battery capacity of 1,120 Wh. Additionally, you can juice up your bike from zero to eighty percent charge within just sixty minutes. The updated Turbo Levo 4 incorporates a Genie air spring system providing smooth operation over 150 mm of rear suspension travel. It also sports a MasterMind control panel that displays live data visualizations, riding statistics, and personalized settings. Extra perk: At the premium tier, the newly launched S-Works 3.1 engine provides peak performance delivering up to 720 watts of power along with 111 Newton-meters of torque.
Fujifilm Instax Mini 41
The Fujifilm Instax Mini 41 succeeded the Instax Mini 40 from four years prior, launched in 2021. This instant film camera retains a retro aesthetic akin to its forerunner and offers comparable photographic features—featuring an automated exposure mode that simplifies photo-taking. Its primary enhancement involves incorporating the parallax correction technology seen in the Instax Mini 12 model. This improvement aids in aligning close-ups and self-portraits more precisely within the frame.
Roger Dubuis Excalibur Grand Complexity
In 2025, Roger Dubuis marks its 30-year milestone and introduces a timepiece encapsulating what the brand excels at—the Excalibur Grande Complication. This model follows up on their first grand complication launched back in 2009. Inside this exceptional piece lie three distinguished complications within an impressive single movement: a flying tourbillon, a minute repeater, and a perpetual calendar.
The tourbillon operates using dual mini-rotors, providing a robust 60-hour energy storage capacity. Meanwhile, the minute repeater emits tones known as "the Devil's Chord," which were historically banned during church services due to their ominous nature. Lastly, the perpetual calendar showcases the day and date through Roger Dubuis' distinctive reverse semi-circular display style.
Every component of this intricate mechanism—totaling 684 parts—is meticulously hand-finished to earn the esteemed Geneva Hallmark certification for excellence. Encased in a striking 45mm rose-gold body designed boldly according to the house aesthetic, the watch embodies Roger Dubuis flair perfectly. Only eight such pieces will ever see production; interested parties should inquire about pricing directly.
Table of Contents [Close]